Porter identified three generic strategies that leaders can adopt to position their product to achieve superior profits. he also identified five competitive â€œforcesâ€ that can determine the fate of your product. One place that we can easily see these forces at work is during the 5-10 minute pitches that strategic leaders make for their products on the long-running show Shark Tank. You can easily find one of these pitches by searching for the show on YouTube.
Identify a pitch that resonates with you and write a post that addresses the following:
- Copy the YouTube link to the episode that you watched â€¢ Identify the product
- Identify which of the three generic strategies that the presenters used to position their product.
- Please cite specific instances where you can see the presenters use these strategies.