Individual Business Plan Written with Business Model Canvas will include a maximum 20-page single space written business plan and a minimum of 15 pages, including all appendices, and grading will be assigned as follows:
1. Executive Summary, including Business Model Canvas – 20%
2. Industry and Market Analysis (Competition and Competitive Analysis) – Includes Porter Five Forces Analysis – 20%
3. Why and How Your Company will compete – Blue Ocean Strategy Analysis, Better/Cheaper/Faster Analysis – 20%
4. Organizational Plan – Discussion of Attributes of Key Members of Management – 20%
5. Financial Analysis – Projections and Financial Model – 10%
6. Exit Strategy Discussion – 10%
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